Is Your Business Missing Out on Sales?

Adam Felipe
Sep 20, 2017
2 min read

It's a common question that most business owners ask themselves. Sometimes it's easy to pinpoint where the fault is and how to regain a bigger market share, other times not so much. When it comes to sales I would say that it can become the easiest to recognize. I was once told something from an amazing boss I once had. These words changed how I look at things and hopefully can help you as well. She said " Buyers look for two things when shopping for anything. EASE AND PRICE ". At first it didn't hit me. I realized what she said but it didn't hit me. That weekend I went to buy a new truck. And while shopping around obviously I was looking at price tags. and I realized wow I am focused on price, However the dealership that I was at did not for some reason offer In House Financing. Which meant for me I would have to go to my credit union to obtain a loan and obviously we all know that it can be a longer process and sometimes a painful process as well. I accepted defeat and headed towards my credit union. Along the way I saw a shiny new Crew Cab truck that was exactly the same as the other however the sticker price was $1,000 more... I pulled in.

Upon pulling in a salesman met me at the truck, I explained to him that down the road there was a dealership with the same truck for a little less. we negotiated and he offered me the same price. I walked inside, filled out an application, was approved and drove away with the truck I wanted. The dealership had made it so easy for me to get the truck I wanted I didn't have to search any further. The Ease was there. the Price was there. there was no more need for shopping around.

The reason I am writing this is that a lot of dealerships, or equipment sellers are fine letting the customer bring their own financing but what they are missing is that if a customer already knows they need financing, they'll seek out similar equipment that includes in-house financing. How many times have you gone to a car dealer and already had financing in place? So instead of letting Customers walk away and purchase elsewhere, Give us a call at Fusion Capital so we can set up your in house financing. No more losing sales to competitors. Adam Felipe 603 617 2661 adamf@gofusioncapital.com

Partner with Fusion Capital to provide financing options that come with low rates, quick turnaround and a live person when you need an answer to your finance questions. We work with all credit types. No hassle financing, our customers aren't jumping through hoops. It's as simple as completing our 1-page application and sending an invoice to get approved for financing and potentially same day funding.

Contact us now at Fusion Capital to get started Adam Felipe 603.617.2661 or Adamf@gofusioncapital.com